Call sheet · NewBanger
Join the crew
behind the sound.
We connect independent musicians across Africa with the curators, bloggers, and creators who get their music heard for real. No fake streams, no shortcuts. We're small, live in production, and building this in the open.
Live in production·Hybrid (Lagos)·2 roles open
Somewhere, right now, a curator is saying yes to a song like this one.
Open roles
Where we need you
2 open · 2 hiring now
What you'll own
- Campaign execution: monitor paid campaigns across Meta, TikTok, and Google that the Head of Growth designs, check budget pacing daily, rotate creative when it fatigues, and flag anything that looks off
- The numbers: keep our growth dashboard current, CAC, activation rate, campaign completion rate, and signup volume for both artists and curators. If a number moves, you should know why
- Copy testing: write and test variants of ad copy, landing page sections, and referral messaging under the Head of Growth's direction
- Acquisition support: help with artist and curator outreach, university tours, and onboarding pushes that build supply-side liquidity
- Cross-team coordination: work with the Content & Community Manager so paid campaigns and organic content reinforce each other instead of running in separate lanes
- Reporting: keep a clean weekly numbers update ready for the Head of Growth and the CEO
What we're looking for
- A demonstrated interest in growth or digital marketing, internships, coursework, or personal projects count, we are not requiring years of agency experience
- Comfortable with numbers, you can work in a spreadsheet, read a basic analytics dashboard (Meta Ads Manager, Google Analytics, or similar), and are not intimidated by a metric you have not seen before
- A clear writer, you can write ad copy, landing page lines, and short messaging that reads like a real person, not a template
- Culturally plugged in, you understand Nigerian youth culture, music trends, and how people actually use Instagram, TikTok, and X
- Organised and coachable, you can follow a testing and reporting cadence without being chased, and you are genuinely open to direction while you learn the craft
Nice to have
- Ran or assisted on a paid ad campaign before, even with a small personal budget
- Existing familiarity with the Nigerian music or creator economy
- Basic design skills in Canva for quick ad creative
What you'll own
- Social content: plan and post consistently across our main channels, with Instagram, TikTok, and X as the priority. Turn artist wins, campaign results, and platform updates into content people actually want to watch and share, using tools like Canva and CapCut
- Community: keep our artist and curator communities on WhatsApp and Telegram alive every day, welcome new members, answer questions, spark conversation, and make every artist feel seen. A warm community is what makes artists stay
- Storytelling: find the real wins happening on the platform, get permission, and turn them into proof that promotion on NewBanger works, this is our best content, so you will hunt for it constantly
- Engagement: reply to every comment, DM, and mention quickly and warmly. Speed matters more than polish, an artist who feels ignored leaves
- Support triage: when someone raises a money issue, a refund, or a stuck campaign in your DMs, hand it to the operations team straight away. Everything else, answer with care
- Light reporting: keep a simple weekly note for the CEO on what you posted, what landed, how the community is doing, and where signups and curators are coming from
What we're looking for
- You live in the Nigerian music scene, you know the artists, the sounds, the slang, and the difference between Afrobeats and Amapiano without thinking about it
- You are a natural writer, you can write in a voice that sounds human and real, never corporate and never like fake hype
- You are already active on social, even if it is a personal or fan account, you have posted consistently and understand how Instagram and TikTok actually work
- You are warm and quick with people, you enjoy talking to people all day and reply fast
- You are organised and self-driven, you can keep a daily routine and a posting schedule without being chased
- You can put content together with tools like Canva and CapCut, or you are eager to learn them fast
Nice to have
- An existing audience or community you have grown, even a small one
- Video shooting and editing skills
- Experience running a brand or artist page
- Existing relationships with artists, curators, or bloggers in the scene
We're not a big company. We're artists, curators, and a handful of people trying to fix something that's been broken for a long time, how independent music actually gets heard in Africa. If you want real ownership, and you don't need everything figured out before you start, you'll fit right in here.
Adewale Akintade · Founder, NewBanger
What we offer
We take care of our crew
Flexible hours
Work when you're sharpest. We care about output, not hours logged.
Fully remote
Work from anywhere, as long as your work speaks for itself.
A direct line to the CEO
No layers of management between you and the person making the calls.
Learning budget
Courses, tools, and resources to get sharper at what you do.
Team retreats
We get in a room together when it matters, not just on a call.
Health support
Because you can't build anything if you're not looked after.